SetterMirrorLaunching soonAI sales setter for Instagram DMs
You didn't lose the sale. You lost the reply.
SetterMirror answers your Instagram DMs in seconds — in your words, asking the questions you'd ask, and only sending a booking link when someone's actually interested. Built for coaches, agencies and service businesses whose leads arrive in the inbox.
Founding price for the first 100 accounts. Onboarding opens the week Meta verification clears.
jaycutsuk
Instagram · direct
yeah we do — what's the setup at the minute, one location or a few?
nice. is it the enquiries side you're trying to sort, or getting people to actually turn up?
A real conversation SetterMirror handled. Name changed to protect the prospect's privacy.
Try it yourself
Don't take the screenshot's word for it.
Type below like one of your customers would. The reply is generated live from the same engine that runs the product — nothing here is a recording, and nothing is connected to your Instagram.
The businesses below are made up, to show it adapting to different trades. Set up for real, it's your business, your prices and your qualifying questions.
Messages from the prospect
Send a few and watch the profile below change.
it depends on the setup, but it's £1,200–£2,500 a month. What does that look like on your side at the moment?
Send another message — it needs a little more of their writing before it adapts.
What would a normal AI have said? →Hide the generic reply
Same facts, same offer — one voice for everybody.
Communication profile
1 message · 9 words
- Length
- Short · ~9 words
- Formality
- Very Casual
- Energy
- Friendly
- Directness
- Medium
Recurring phrases
Notice what it didn't do. It didn't dump a price list on someone who hadn't said what they wanted. It didn't send a booking link to a stranger. It asked the question you would have asked.
Matches how they write — short and casual, or long and formal
Qualifies before it pitches anything
Asks one question at a time, like a person does
The problem
The problem isn't always getting leads.
You reply too slowly
The first reply usually wins. Yours goes out that evening.
Follow-ups get forgotten
You meant to message them back on Tuesday. It's Friday.
Conversations aren't qualified
Calls booked with people who were never going to buy.
Sometimes the money is already sitting in your inbox.
Most AI setters automate replies.
SetterMirror learns how you sell.
Your tone
Adapts to how each prospect writes — length, formality, energy, punctuation. Measured from their own messages, not a friendly-versus-professional toggle.
Your process
Your qualifying questions, in your order. Style changes how it speaks, never what it knows.
You approve it first
Every reply is drafted and shown to you with the reason it was written that way. It only sends on its own once you decide it should.
Connected through Meta's official Instagram Messaging API. No password sharing, no scraping, no unofficial endpoints. It never claims to be human — if someone asks, it tells them.
The goal isn't to make AI sound like AI.
The goal is to make the conversation feel like you.
How it compares
What £29/month actually gets you.
A part-time human setter
from ~£1,100/mo
20 hrs/week at minimum wage, before employer NI.
- Takes weeks to learn how you sell
- Works their hours, not your leads' hours
- Your best day and your worst day look nothing alike
- Then they leave, and you train the next one
Other AI setters
from $97/mo
ChatSetter and Appointwise entry tiers.
- One bot voice for every prospect
- You build the conversation flow up front
- Goes off-script when the prospect does
SetterMirror
£29/mo
Founding price, locked in for as long as you stay subscribed.
- Replies to every DM in seconds
- Adapts to how each prospect writes
- Your sales process, your wording
- Booking links sent only on real intent
- You approve every reply until you decide not to
- Hands over to you on request or high intent
Why not just use ManyChat?
ManyChat is a flow builder — you draw the conversation tree in advance and it follows exactly what you drew. That's great for a comment-to-DM giveaway. A sales conversation goes off the tree by message two.
AI setter pricing checked 26 Aug 2026 from ChatSetter's and Appointwise's own pricing pages, shown in their currency. Human setter figure is 20 hrs/week at the UK National Living Wage (£12.71/hour from April 2026, gov.uk), before employer NI — a legal floor, not a going rate.
Join SetterMirror before launch.
We're opening SetterMirror to a group of early users before the public launch.
Founding members get
- £29/month locked in for as long as you stay subscribed
- Direct input into what gets built first
Founding members pay £29/month, locked in for as long as they stay subscribed.
Limited to the first 100 founding accounts. After that, the offer closes for good.
Join the founding waitlistWhy this is a waitlist and not a signup button.
SetterMirror is live. It's handling real Instagram DMs today. What isn't finished is Meta's business verification — Instagram won't let a tool message on behalf of accounts it hasn't approved, and ours is in review. So rather than take your money for something you can't switch on yet, founding members join the list, lock in £29/month for as long as they stay subscribed, and get onboarded the week it clears.
Get founding access
Name and email. That's it — about ten seconds.
Built by Harry Ross. If you'd rather just ask me something first — harry@nivoai.net